
Clients ask AI who to hire the same way they used to ask a friend. The firms that get recommended have sites that answer real questions: what you do, who you serve, what it costs, and what happens first. I build those pages.
I've been hiring professionals across 30+ years of running my own businesses, and I've been the professional too. I know what makes a prospect pick up the phone.
What Our Customers Say
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★★★★★
Scott went above and beyond anything we ever could’ve expected. He didn’t just teach our team to use Claude. He opened our eyes to a whole new way of working. He pulled our entire business together, rebuilt our sales process from the ground up, helped us get payroll organized, and got us ready to launch our new sales team. The real difference for us has been Scott. We are going to keep working with him long-term.
T.J. Reagan, Elite Surgical Technologies· Google
“
★★★★★
Working with Scott has been amazing! His ability to ingest information, understand it, and then help you understand it is second to none. His work ethic is unlike any I've seen. Scott's forward-thinking mindset is incredibly refreshing and helpful. If you want your website to be found more easily, do yourself a favor and talk to Scott and his team. But don't stop there. Scott has a wealth of knowledge that can help you in so many ways.
Eric Lefebvre, Gateway Distribution· Google
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★★★★★
Scott and team just finished a deep dive on our website and it was eye-opening. They found and implemented several key fixes, and actually explained them so we could understand. We've already hired them for another project.
Scott Ruprecht, Giveback XP· Google
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★★★★★
Highly recommend Scott and team! They are experts in building business presence in today's online world.
Andy Cirino, Highland Roofing· Google
How we help Professional Services
AI SEO
How your firm shows up when clients ask ChatGPT, Google AI, or Siri for a professional they can trust. The full overview.
Website & SEO Audit
This is the full picture of how a site audit finds what's costing you leads, built for firms like yours. No jargon, no fluff.
Software Cost Review
A line-by-line look at your software bills, built for service firms that bill by the hour and juggle multiple tools.
Video Creation
AI-made product explainers, brand videos, and shorts built for professional service firms. Delivered in days, not months. No fluff, no wasted budget.
AI Deep Dive
A plain look at what AI can and cannot do for a professional services firm. You get a written plan, cost, and fixes.
AI Setup & Training
You want AI tools your team will use daily, not just a demo. This page shows how setup and training fit a professional services firm.
Workflow & Agent Automation
Phone agents, chat bots, and automations that cut repetitive tasks in your firm. Plain talk about what works for a practice like yours.
Dashboards & Reporting
For partners and owners in professional services, here is what a single morning dashboard can show you and how it gets built.
Logo & Branding
You want a logo and brand that fits your professional services firm. This page shows what works, from first idea to final files.
Marketing & Business Strategy
If you run a professional services firm, this page covers what marketing and business strategy look like for your practice.
Common situations for Professional Services
Specific situations we go deeper on for Professional Services. Tap one to see the full answer.
AI SEO
How to show up in AI search results
Workflow & Agent Automation
Drowning in repetitive admin tasks
Workflow & Agent Automation
Can I automate my business myself with no-code tools
AI Deep Dive
How to choose a good AI consultant
AI Setup & Training
How do I train my employees to use AI
Dashboards & Reporting
My business data is scattered across five tools
Software Cost Review
Am I paying for software nobody uses
Software Cost Review
Can AI replace some of my software
AI SEO
How do I get my business recommended by ChatGPT
AI SEO
How much does AI SEO cost
AI Setup & Training
My team won't use AI tools
Website & SEO Audit
Website gets traffic but no leads
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Scott Gerke, the Focus Dude.
