Donors research a nonprofit before they give. Now they ask AI whether you're legitimate, where the money goes, and how to help. If those answers aren't on your site in plain language, you lose gifts you never even knew about.
I've organized fundraising events for homeless shelters and sponsored a national speaking tour on teen suicide prevention. I know what makes someone confident enough to give.
What Our Customers Say
“
★★★★★
Scott went above and beyond anything we ever could’ve expected. He didn’t just teach our team to use Claude. He opened our eyes to a whole new way of working. He pulled our entire business together, rebuilt our sales process from the ground up, helped us get payroll organized, and got us ready to launch our new sales team. The real difference for us has been Scott. We are going to keep working with him long-term.
T.J. Reagan, Elite Surgical Technologies· Google
“
★★★★★
Working with Scott has been amazing! His ability to ingest information, understand it, and then help you understand it is second to none. His work ethic is unlike any I've seen. Scott's forward-thinking mindset is incredibly refreshing and helpful. If you want your website to be found more easily, do yourself a favor and talk to Scott and his team. But don't stop there. Scott has a wealth of knowledge that can help you in so many ways.
Eric Lefebvre, Gateway Distribution· Google
“
★★★★★
Scott and team just finished a deep dive on our website and it was eye-opening. They found and implemented several key fixes, and actually explained them so we could understand. We've already hired them for another project.
Scott Ruprecht, Giveback XP· Google
“
★★★★★
Highly recommend Scott and team! They are experts in building business presence in today's online world.
Andy Cirino, Highland Roofing· Google
How we help Nonprofits
Website & SEO Audit
A plain look at why your site hides from Google and donors, what to fix, and how it gets found by the people who need you.
AI Setup & Training
Claude on every desk, wired to your files and email. Hands-on training so your team actually uses it daily, without adding to your workload.
AI SEO
You're in the right place if you want your nonprofit to show up in ChatGPT, Google AI answers, and other AI search results—without a big marketing team.
AI Deep Dive
A full review of your nonprofit's website, tools, and processes—plus a written plan with fixes you can use right away. No fluff, just practical steps for your mission.
Workflow & Agent Automation
A clear look at phone agents, chat bots, and background automations built for how nonprofits actually run, so repetitive work stops landing on your people.
Dashboards & Reporting
Your donations, grants, and program costs in one plain dashboard. Built for how a nonprofit actually runs, no accounting background needed.
Software Cost Review
A line-by-line review of your software spending, overlaps, and AI alternatives. Built for nonprofits that need every cent for the cause.
Video Creation
How AI-made videos for your website, ads, and social help you explain your mission, show your impact, and raise more support, in days instead of months.
Logo & Branding
What a logo and brand look like when they’re built for a nonprofit’s mission, audience, and budget.
Marketing & Business Strategy
A practical look at marketing and business strategy for nonprofits, built on thirty years of finding where the money is and pointing everything at it.
Common situations for Nonprofits
Specific situations we go deeper on for Nonprofits.
AI SEO
How do I get my business recommended by ChatGPT
AI SEO
How to show up in AI search results
AI SEO
How much does AI SEO cost
Software Cost Review
Can AI replace some of my software
Logo & Branding
How much should a logo cost
Marketing & Business Strategy
Marketing strategy for a small business
Marketing & Business Strategy
How to grow my small business
Marketing & Business Strategy
Do I really need a business plan
AI Setup & Training
My team won't use AI tools
Website & SEO Audit
Website gets traffic but no leads
Workflow & Agent Automation
Drowning in repetitive admin tasks
AI Deep Dive
How much does AI consulting cost
Recent Articles
Fitness Pros Are Losing Hours to Admin Work, and Here's How to Stop
Repetitive admin tasks are eating your team's day. FocusDude builds workflow automations for companies with repetitive manual processes that are ready to hand that work off.
Read more →
AI Video Generation for Automotive Businesses: Getting It Right
Over 50,000 companies use AI video platforms to cut production costs dramatically. But speed means nothing if your videos look generic. Here's how automotive businesses actually win with AI video generation.
Read more →
How does AI work deep dive?
AI agents can complete multi-step tasks autonomously, reviewing contracts, analyzing documents, and flagging compliance issues without constant human guidance. But not every workflow should be automated. Here's how to tell the difference.
Read more →
Your Business Is Wasting $50K-$250K Every Year (Here's Where)
Most businesses are bleeding money without realizing it. Comprehensive audits consistently uncover $50,000 to $250,000 in annual efficiency gains, primarily through eliminated software waste and automatable tasks. Here's where the money is hiding.
Read more →
AI Tools Not Working for My Team? Here's Why (And the Simple Fix)
Your team isn't struggling with AI tools because they're bad, they're struggling because you lack a clear implementation strategy. Here's what actually works, backed by 2026 data on adoption, costs, and ROI.
Read more →
AI Consultant Cost in 2026: Hourly Rates, Project Pricing & Hidden Fees
AI consulting fees span from $2,000 entry-level assessments to $1+ million enterprise transformations. But most businesses overlook hidden costs for platform licensing, integration, and maintenance, which add 30-50% on top of headline consulting fees.
Read more →FocusDude
Scott Gerke, the Focus Dude.