You're the product team, the marketer, and the support desk. AI can carry half of that if you set it up right. I help founders build the systems: content that gets you found, agents that handle the repeat work, and a software stack that doesn't eat your runway.
I'm a solo founder too. I built eezyRank, I'm building Fisheez, and I was in the top 1% of ChatGPT users worldwide in 2025. Everything I recommend, I run myself first.
What Our Customers Say
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★★★★★
Scott went above and beyond anything we ever could’ve expected. He didn’t just teach our team to use Claude. He opened our eyes to a whole new way of working. He pulled our entire business together, rebuilt our sales process from the ground up, helped us get payroll organized, and got us ready to launch our new sales team. The real difference for us has been Scott. We are going to keep working with him long-term.
T.J. Reagan, Elite Surgical Technologies· Google
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★★★★★
Highly recommend Scott and team! They are experts in building business presence in today's online world.
Andy Cirino, Highland Roofing· Google
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★★★★★
Scott and team just finished a deep dive on our website and it was eye-opening. They found and implemented several key fixes, and actually explained them so we could understand. We've already hired them for another project.
Scott Ruprecht, Giveback XP· Google
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★★★★★
Working with Scott has been amazing! His ability to ingest information, understand it, and then help you understand it is second to none. His work ethic is unlike any I've seen. Scott's forward-thinking mindset is incredibly refreshing and helpful. If you want your website to be found more easily, do yourself a favor and talk to Scott and his team. But don't stop there. Scott has a wealth of knowledge that can help you in so many ways.
Eric Lefebvre, Gateway Distribution· Google
How we help Startups & Solo Founders
AI SEO
A practical overview of AI SEO for startups and solo founders: how to show up in ChatGPT, Google AI, and other AI answers.
AI Setup & Training
You're in the right place. This page covers how AI setup and training works for a startup or solo founder, step by step.
Dashboards & Reporting
You have numbers in five tools. Here is what a single dashboard looks like for startups and solo founders, cost to first check.
AI Deep Dive
You landed here because you want a straight look at your business, not a sales pitch. This page covers what a full AI teardown looks like for a startup or solo founder, from first chat to finished plan.
Website & SEO Audit
You're a startup or solo founder wondering if your site is actually working. This page walks through what an audit really covers, no jargon.
Workflow & Agent Automation
Phone agents, chatbots, and background automations built into your startup's existing processes. The repetitive work stops landing on you.
Software Cost Review
A line-by-line look at what you pay for, what overlaps, and what AI can replace. Built for the way startups and solo founders actually work.
Video Creation
You need videos that explain your product, fit your brand, and don't take months. This page covers how AI video creation works for founders like you: explainers, brand stories, and shorts made in days.
Logo & Branding
A logo and brand look that holds together across your website, pitch deck, and emails. This is what that takes when you're building a company on your own.
Marketing & Business Strategy
You are in the right place. This page covers how to plan marketing and business strategy when you are a startup or solo founder.
Common situations for Startups & Solo Founders
Specific situations we go deeper on for Startups & Solo Founders. Tap one to see the full answer.
AI SEO
How do I get my business recommended by ChatGPT
AI SEO
How much does AI SEO cost
AI SEO
How to show up in AI search results
Workflow & Agent Automation
Drowning in repetitive admin tasks
AI Deep Dive
How to choose a good AI consultant
AI Setup & Training
How can AI help my small business
Dashboards & Reporting
How to track business expenses and income in one place
Software Cost Review
What is a software audit
Logo & Branding
When should you rebrand your business
AI Setup & Training
My team won't use AI tools
Website & SEO Audit
Website gets traffic but no leads
AI Deep Dive
How much does AI consulting cost
Recent Articles
Real Estate Video Costs: Why $3,000-$10,000 Per Video Breaks Your Budget (And What Actually Works)
Videographers quote $3,000-$10,000 per video because shooting days are expensive. But real estate agents need multiple videos, not one. We break down the true cost structure and show you when retainer models and AI production actually save money.
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Why Your Retail Business Isn't in AI Search Results (And How to Fix It in 3 Steps)
Your customers stopped Googling. They ask ChatGPT and Google AI Overviews instead, and your business isn't in those answers. Here's why, and how retail owners are reclaiming visibility.
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Is SEO Worth It for Restaurants? 53% of Website Traffic Says Yes, But Only If You Do It Right
You've heard SEO is dead. You've also heard agencies charge $2,000 a month. The truth: SEO is absolutely worth it for restaurants, but only when you measure results by pages that rank, not hours billed. Here's what the data shows.
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40% of Your Team's Time Is Wasted on Automatable Tasks: Here's How to Reclaim It
Your team is spending 40% of their time on work machines could handle. Discover why businesses that invested in AI automation and email infrastructure are pulling ahead in 2026, and what your audit should reveal.
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Is SEO Worth It for Manufacturers? 92% of Marketers Say Yes: Here's How to Know If Your Money Is Actually Working
SEO isn't dead for manufacturers, 92% of marketers actively use it. The question isn't whether SEO works, but whether your vendor is shipping pages that answer buyer questions or just sending reports. Here's how to tell the difference.
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SEO for Logistics Companies: Why 50%+ Organic Lead Growth Is Possible (And How to Avoid Wasting $2K/Month)
Reddit says SEO is dead. Agencies charge $2,000/month. But one logistics company grew monthly organic leads by over 50%. The difference? Treating SEO as a demand engine, not a reporting treadmill.
Read more →FocusDude
Scott Gerke, the Focus Dude.