Can AI make my business videos?
If you run a startup or solo business, you need videos that look like you, not a template. Here is how AI video creation works for Startups & Solo Founders.
You see other startups with sharp product explainers and brand videos. You try a free AI tool and the result looks cheap. Agencies want thousands per video. You need a real answer for your business.
For a startup or solo founder, the trap is thinking the AI tool is the whole answer. Tools like Sora or Runway make raw clips. They do not write a script that sells, match your brand colors, or edit a story that holds attention. Without that work, your video shouts 'generic.' With it, the same tool outputs something that feels like your business.
Old-school video production often starts at $3,000 to $10,000 per finished minute. AI cuts the raw production cost by roughly 10x. The real cost for a business video now is the thinking: script, brand look, and editing. A 60-second product explainer can run a few hundred dollars. A batch of short social clips costs less than one old-school video.
This week, book a call with Scott Gerke. Bring one product or message you want on video. He will map out a script and a brand look first, then let the AI tools do the heavy lifting. Do not just feed a prompt into a free generator and post the result. That is the fastest way to look like every other startup that tried to save a buck.
You get a month of video content for what one video used to cost. Your website, ads, and social feeds all carry the same look and voice. You stop worrying about video and start using it to close customers.
What our customers say
"Scott went above and beyond anything we ever could’ve expected. He didn’t just teach our team to use Claude. He opened our eyes to a whole new way of working. He pulled our entire business together, rebuilt our sales process from the ground up, helped us get payroll organized, and got us ready to launch our new sales team. The real difference for us has been Scott. We are going to keep working with him long-term."
"Working with Scott has been amazing! His ability to ingest information, understand it, and then help you understand it is second to none. His work ethic is unlike any I've seen. Scott's forward-thinking mindset is incredibly refreshing and helpful. If you want your website to be found more easily, do yourself a favor and talk to Scott and his team. But don't stop there. Scott has a wealth of knowledge that can help you in so many ways."
"Scott and team just finished a deep dive on our website and it was eye-opening. They found and implemented several key fixes, and actually explained them so we could understand. We've already hired them for another project."
Other things people with a Startups & Solo Founders ask
how much does a promo video cost
Traditional production prices per video because shooting days are expensive. AI production prices per month. If you need a stream of content instead of one showpiece, the model flips in your favor.
how much do videographers cost
A videographer wins for a flagship brand film. AI wins for volume: product explainers, social clips, page headers. Most businesses need the volume, not the film. Some need one of each.