How do I get my home services business recommended by ChatGPT?
You run a home services business. You want ChatGPT to recommend you. AI SEO is how you get quoted in AI answers.
You typed your service into ChatGPT. Your competitors’ names popped up. Yours didn’t. Maybe you even tried to find where to register with ChatGPT. But there is no list to join. AI engines don’t work like a directory. They quote sources they trust.
AI engines like ChatGPT, Google AI Overviews, and others don’t have a business directory. They scan the web for pages that answer real questions clearly. They cite sources that look factual and trustworthy. If your home services business isn’t showing up, it’s because no page on your site tells them what you do in a way they can quote. Your competitors likely have pages that answer common customer questions with direct, clear facts. Without those, you’re invisible to AI.
Getting quoted by AI takes more than a quick fix. It means building pages that match the questions people ask. For a home services business, that could be dozens or hundreds of pages, each covering a specific service, location, or problem. The work involves research, writing, and technical setup. Depending on your market and how many services you offer, a full AI SEO project can run from a few thousand dollars to over ten thousand. It’s not a one-time expense; you’ll need to keep pages updated. The scope grows with the number of services and locations you cover.
This week, pick five questions your customers ask before they call you. Write a clear, short answer for each on your site. No fluff. Just facts. If you’re not sure where to start, Scott Gerke at FocusDude audits home services sites to find the gaps AI sees. He builds the pages that get you quoted. Don’t try to game the system with fake reviews or spammy links. AI engines ignore that. Focus on being the best answer to a real question.
When your AI SEO is done right, you stop worrying about showing up. You ask ChatGPT a question about home services, and your name appears, with a link to your site. You get calls from people who never saw a search result, only an AI answer. Your business becomes the one the robots trust.
What our customers say
"Scott went above and beyond anything we ever could’ve expected. He didn’t just teach our team to use Claude. He opened our eyes to a whole new way of working. He pulled our entire business together, rebuilt our sales process from the ground up, helped us get payroll organized, and got us ready to launch our new sales team. The real difference for us has been Scott. We are going to keep working with him long-term."
"Working with Scott has been amazing! His ability to ingest information, understand it, and then help you understand it is second to none. His work ethic is unlike any I've seen. Scott's forward-thinking mindset is incredibly refreshing and helpful. If you want your website to be found more easily, do yourself a favor and talk to Scott and his team. But don't stop there. Scott has a wealth of knowledge that can help you in so many ways."
"Scott and team just finished a deep dive on our website and it was eye-opening. They found and implemented several key fixes, and actually explained them so we could understand. We've already hired them for another project."
Other things people with a Home Services ask
how to get my business to show up in ai searches
AI answers favor pages that answer one question well over homepages that say everything. Build a page per question your customers actually ask, and the engines have something to quote you on.
how much does AI SEO cost
AI SEO pricing varies. Some charge per page, others per campaign. FocusDude builds hundreds of pages to answer real questions. Ask for a fixed price per page or a flat project fee, so you know what you're paying.